Sustainability Powerhouse Nolk Raises $30M and adds Ergonofis & Opposite Wall to its Portfolio
Founded in 2017, Montréal based start-up Nolk targets environmentally conscious e-commerce businesses. “Our model centers the entrepreneurs at the heart of the brands we acquire, enabling them to grow their businesses with the support of mutualized, stronger tools and systems,” explains Alexandre Renaud, Co-Founder and CEO of Nolk. Upon joining the Nolk ecosystem, businesses are equipped with resources to amplify their brand ethos with a tailored marketing strategy and access to product development software.
Nolk currently owns and operates 11 brands. In July, Nolk raised $30M CAD in a Series A all-equity round led by the Fonds de solidarité FTQ. This capital contributed to Nolk’s acquisition of Canadian companies Ergonofis and Opposite Wall. Ergonofis specializes in designing height-adjustable desks with a focus on reducing packaging waste. Home décor studio Opposite Wall’s collection includes photo frames made from wood certified by the Forest Stewardship Council to preserve the vitality of forests globally. These acquisitions complement Nolk’s eco-friendly portfolio alongside brands such as Rachel, a clothing company dedicated to eliminating the use of virgin plastics throughout its supply chain.
Nolk uses data analysis to discover and vet potential acquisitions. Nolk recently launched GeniusWire, a data intelligence platform that consolidates the social media performance, sales channels and other growth indicators of e-commerce companies. It will be exciting to follow Nolk’s future investments in eco-minded start-ups as the demand for sustainable business practices continues to rise.
Image by https://unsplash.com/@danifunes
Authors
Expertise
Insights
-
Technology
After Half a Century on Television, the Academy Awards are Moving to YouTube
As TechCrunch recently reported, YouTube has won the rights to stream the Oscars, Hollywood’s glitziest awards ceremony, exclusively on its platform beginning in 2029. For these rights, the online… -
Technology
Underwriting Music with Algorithms: Data-Driven Financing for Independent Artists
Xposure Technology Inc. (“Xposure Music”), a technology-driven financing and investment platform, leverages data analytics and artificial intelligence to identify and acquire music catalogs that it… -
Technology
Lego announces new “Smart Bricks” play system
Lego’s new Smart Play system has added interactive Lego blocks to the well-known analog franchise. The new system makes use of smart bricks, smart tag tiles and smart minifigures which interact with… -
Technology
Autolane’s Infrastructure Solutions for Autonomous Vehicles
The development of robotaxis from companies such as Waymo LLC and Zoox, Inc. has sparked broader conversations about how autonomous vehicles will integrate into everyday life. For this integration to… -
Technology
BDC Signals Greater Openness to Defence-Focused Venture Investing
The Business Development Bank of Canada (“BDC”) has indicated it may ease restrictions that have historically limited venture capital funds it backs from investing in defence-related technologies… -
Technology
Toothpod Launches an Innovative, Chewable Dental Hygiene Tablet
Toothpod, a Toronto-based startup, has launched a portable, chewable tablet that anyone can use to clean their teeth. The company was co-founded by Vishar Yaghoubian, an emerging entrepreneurial star…