Wiseday – Changing the Canadian Mortgage Landscape with its “Instant” Pre-Approval Process
Wiseday Financial Inc.’s recent delivery of the first truly instant mortgage pre-approval process has permanently changed the mortgage landscape for homebuyers in Canada. Prior to this delivery, securing a pre-approval from an established bank or traditional lender was tedious and time consuming, requiring lots of paperwork, phone calls, and a wait time of up to seven days. Using Wiseday, homebuyers can now receive a shoppable pre-approved mortgage letter and begin their home search within minutes.
Based out of Montreal, Wiseday plans to utilize tech to streamline the home-buying process in Canada. Wiseday will achieve this with its newly launched online Instant Mortgage Pre-Approval product for new mortgages, refinancing’s, and renewals.
The process involves four steps:
- The customer is asked a brief series of qualifying questions (3-minute process)
- Identity and income are instantly (and securely) verified, powered by Plaid
- Credit health is automatically assessed, with no impact on credit score
- A proprietary algorithm determines how much mortgage the customer qualifies for
Homebuyers are able to see how much mortgage they qualify for immediately. This is integral to the process given the recent rate increases.
Wiseday was founded in 2021 with a mission to streamline the mortgage process in Canada. Wiseday’s improved digital mortgage process has already led to a 45 percent month-over-month growth rate. Wiseday is seeking to scale its technology team to continue to innovate the consumer experience and enhance its proprietary internal and B2B tools. Wiseday’s overall goal is to digitize the entire life cycle of the homeownership process in Canada. Instant pre-approval of mortgages is just the beginning.
Authors
Expertise
Insights
-
Financial Services Regulatory
Canadian Securities Administrators Extend Compliance Deadline in Interim Approach to Value-Referenced Crypto Assets
On April 17, 2024, the Canadian Securities Administrators (CSA) provided an update to their interim approach in respect of “Value-Referenced Crypto Assets” (VRCAs), as set out in the CSA’s guidance in… -
Financial Services Regulatory
Obligations and Opportunity - Budget 2024’s Impact on the Blockchain Industry
As crypto-assets become subject to further regulation both domestically and globally, industry players find themselves presented not only with new obligations but also with new opportunities. Canada’s… -
Technology
U.S. Justice Department Files Antitrust Lawsuit Against Apple
On March 21, the U.S. Justice Department, in collaboration with 16 other state and district attorneys general, filed an antitrust lawsuit against Apple.The lawsuit alleges that Apple has engaged in… -
Technology
Spotify Tests Educational Content on Platform
Spotify, a music, podcast, and audiobook streaming platform, is now venturing into e-learning. The platform will be providing its users with video-based courses by partnering up with educational tech… -
Technology
TikTok: Time is Running Out
TikTok has exploded in popularity with 170 million users in the United States (“US”). For context, at least one in three Americans access the application, and according to a 2022 Pew Research Center… -
Technology
PocketHealth Secures $45M in Series B Funding: A Leap Forward in Medical Image Exchange
At its inception eight years ago, PocketHealth set a goal to build an easier way for patients and healthcare providers to access and share diagnostic images. Today, the Toronto-based start-up’s…